“Map’d was born out of my years as a publicist in LA, constantly juggling overlapping press events, dinners, and launch parties with nothing more than shared calendars and Excel sheets. After working in beauty PR, I kept running into the same problem: there was no clear way to map out what was happening ... your events, your competitors’ events, or which guests were actually available. Hosts and guests were stuck in chaos, guessing not only who could come and who was double‑booked, but also where people in their circle were being invited. Map’d is my attempt to build the tool I always needed but could never find.”